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For specific dates that this has been repeated in the past, if known, see U.S. airings of Melissa and/or Non-U.S. airings of Melissa.
This commercial was first shown (as far as I know) around the time of the 1 Oct 95 Big Help-A-Thon.
It features singer Brandy, rapper L.L. Cool J., actresses Larisa Oleynik (The Secret World of Alex Mack), Raven-Symone (Hangin' with Mr. Cooper), Melissa Joan Hart and Jenna Von Oy (Blossom), actors Michael Fishman (Roseanne), Rider Strong (Boy Meets World) and Malcolm-Jamal Warner (The Cosby Show), and a girl whom I don't know; finally, in non-speaking roles, we have Kenan Thompson and Kel Mitchell (All That) and Rosie O'Donnell.
The editing is incredibly fast-paced, with shots of each person as they talk
(close-ups, unless otherwise indicated)
and really quick shots of others in non-speaking roles;
the ``Big Help music'' (mostly percussion with a few bass notes)
plays throughout the spot;
there's a lot of gesturing and some weird sound effects,
which make for some pretty ridiculous-sounding descriptions below!
[open on tight close-up of word ``Nickelodeon'' on the Big Help logo; the shot widens to reveal the whole logo surrounded by a wavy blue background pattern, which is used throughout the commericial]
Brandy: ``You wanna help, but you don't know what to do.''
[she points at us to emphasize the point]
Larisa: ``Two little words...''
L.L.: ``That'll help you through.''
[medium shot (roughly from the knees up) of Raven]
Raven: ``Start small...''
[quick shot of Kenan and Kel making ``teeny-tiny'' gestures with their fingers (one with his two index fingers, one with thumb and forefinger) in front of their faces, complete with appropriate facial expressions and a little squeak-like sound effect]
[he's holding up two fingers; really quick shot of Rosie doing same thing (but with bug-eyed expression on her face)]
[shot of her saying this,
then really quick shot of her making another one of those ``tiny'' gestures
(thumb and forefinger);
she's wearing a dark sweater-like top with loose, drapey sleeves,
a white-and-black bead necklace and a second, tighter (almost-choker)
gold or metal necklace;
I think she has at least two pairs of earrings
(hard to tell, though, because the shots are so quick);
her hair is parted in the middle and pulled back above her ears;
she looks somewhat older (IMO) than she did
in the Big Help-A-Thon itself --
this is probably mainly due to makeup and lighting --
or maybe she was just tired the day this was shot
Jenna: ``Start small.''
[she's also making a ``small'' gesture in front of her face; quick shot of Rosie making more exaggerated ``teeny-tiny'' gesture with both hands, in front of her mouth, looking somewhat like a mouse or, if you prefer, a gerbil -- this is accompanied by mouse-like ``eep-eep-eep'' noises]
Girl: ``Give one can of soup...''
L.L.: ``One sweater...''
[he's holding up one finger
(uh... the index finger, to be specific
Larisa: ``One book.''
Jenna: ``Write one letter.''
Girl: ``Plant one tree.''
[she holds up one finger as she says this]
Rider: ``Share one hour...''
Brandy: ``One smile!''
[she gives us an exaggerated smile with accompanying head tilt; medium shot of Malcolm (waist-up)]
Malcolm: ``Lots of power!''
Raven: ``If every kid did something small...''
Michael: ``It'd add up to something big.''
Melissa: ``That's all!''
[she shrugs as she says this; in this shot it looks like she has two gold loop earrings in her left ear and maybe one diamond or pearl (or whatever) stud earring in her right ear; this is all mostly guesswork, though.]
[fade to shot zooming into Big Help logo; out as logo floats off-screen]
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